Coming Up With The Big Idea - have
Updated: Sep 10, Ecclesiastes I love commercials! It amazes me the talent that goes into a 30 second video to make a person laugh out loud, tear up and most importantly, never forget the company the advertising is all about. I could watch commercials all day because of the creativity, ingenuity and preciseness behind the scenes. One commercial left an indelible mark on me, GE's Ideas are Scary. Maybe because I am a staunch supporter of the underdog, maybe I carry empathy around in my pocket, maybe I know what it feels like to be rejected, or just maybe, I truly believe humanity has a purpose and each person should be able to be themselves without Vogue, Cosmo, or International Male taking pictures saying Do's and Don'ts!Coming Up With The Big Idea - words... super
I have a spreadsheet with a lot of product ideas. Whenever I get an idea, I make sure I log it in the spreadsheet. I try to then circle back on them and rate them on a bunch of dimensions including:. Technical Complexity - Is this going to be hard to build or involve a bunch of tech I have never worked on. What is the risk profile? Is there a huge liability exposure if the software fails? How difficult will acquisition be? Coming Up With The Big Idea.Curious: Coming Up With The Big Idea
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Originally posted with the Forbes Coaches Council on Mar 13, When you come up with an innovative idea — a new product, a new company or a new initiative — taking the leap into the unknown can feel like the hardest part. But, getting a new idea off the ground is only one step — launching it successfully and nurturing its evolution requires their Wiith set of specific, actionable skills.
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In creating my company, The Latimer Group, this phase encompassed both pre-launch work — a year at a small management consulting group to better understand the field — and the first few years of my young company. Even as I put my idea into action, I was still questioning and refining, building my network and my skills.
I was here to take the next step: to create a unique, customized value proposition for my clients and to make The Latimer Group stand out. I was ready to tell a story that could make audiences care about what we were doing — and what we were doing differently. Of course, setting yourself and your idea apart can feel overwhelming.
As always, breaking it down into discrete parts can help. Think about approaching this phase in three steps:. Clarify your goals. What do you want to accomplish with your venture?
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What are the short-term needs and the long-term plans to take you there? Focus on a strategy that sets achievable steps along the way to real transformation. Distinguish your value.]
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